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Chinese watches in the industry

2024-07-10

China is the largest producer of watches in the world. China's watch manufacturing industry has gradually formed a cluster development structure with small and medium-sized enterprises as the mainstay, with rapid expansion of private enterprises and triple-funded enterprises (accounting for more than 70% of the total number of enterprises).

Although the development of China's watch industry has made great progress, but we cannot ignore the credibility and influence of Chinese enterprises and their brands in the international market is minimal, occupying 70% of the world's production but only 30% of the world's output. The problems of the watch industry are also evident. Industrial transformation lags behind the upgrading of the consumption structure; the structural contradictions of watch products are prominent. On the one hand, there is a serious backlog of middle and low-grade products and a large surplus of their production capacity; on the other hand, there is a shortage of effective supply to adapt to high consumption, and its high-grade brand-name products with high technical content and good quality still rely on imports. Therefore, the current Chinese watch industry needs to accelerate the pace of technological innovation, the development of enterprise core technology; efforts to improve product quality, to create domestic watch boutique; improve product structure adjustment, adapt to market changes; grasp the staff team building, the introduction and training of talent, etc.. In order to improve the international competitiveness of China's Chinese industry.

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